How to grow your Instagram and Facebook Page following

Updated: Feb 24, 2021

Build a following


Now that you've created a Facebook and Instagram Page for your business, you want people to visit it.

It's important to build a following of people who are interested in your products or services or the content you share. There are several ways to create a following for your Pages, but making people aware of it is the first step.

Here are some ways you can grow your Page followers.

Share your Pages in your personal News Feed

Tell your friends and family about your Facebook and Instagram Page. Ask them to like the Page and to share it with their friends and communities.

Join or create relevant groups

By posting as your Page in groups relevant to your business, you can reach people interested in what you do and increase your Page following. If you don't find any suitable groups, you can create your own to build a community and increase engagement with your business Page.

Share your Page outside Facebook

Don't forget about other platforms. Share your Instagram & Facebook Page on your website, in marketing materials and in blog posts to make sure that everyone who might want to follow your Pages sees it.

Advertise

You can also grow your followers by advertising your Page on Facebook and Instagram.

Maintain an active community

If people come to your Page and see that it's active, they are more likely to like your Page and engage with the existing community. You can also use Page Insights to see when your followers are most active online and what kind of content attracts the most engagement, then tailor your content accordingly. We can help you maintain a consistent presence by creating and posting for you, click here to see the different packages that are available: www.digitalhubforsmallbusiness.com.au/services

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